azura media
Services:
Logo Design, Lettermark, Color Psychology, Surface Design
Copywriting services to build and support women+ businesses.
Jillian founded azura media to serve women+ entrepreneurs with authentic messaging that supports their brand’s voice. The logo, lettermark, pattern, and color pallet for azura media needed to be welcoming, not overwhelming, and strike a balance between friendly and professional.
Everything about this visual identity was considered. The interlocking spirals and letter mark ligatures indicate connection, inclusion, and support. The spiral is derived from a spiral-based sun symbol that Jillian connects with and hoped we could include — a meaningful little nod to that very personal detail.
Dual color pallet to accommodate seasons, moods, and messaging. Includes warm neutrals, calming cools, and a pop of color for highlights and to draw attention to important details.