Why work with a self-employed/freelance designer?
Many growing businesses need help with design but don't have enough work to hire a full-time designer. So they shoehorn in a variety of other unrelated responsibilities diluting their focus. This leads to scattered and less developed designers which can negatively impact your image! Creating a Franken-job or searching for a unicorn that does everything because you don't have enough design work to fill 40 hours a week for 52 weeks, can be wasteful, hurt your brand and cost you loads of time (and money) while searching. Instead, consider hiring a self-employed designer. Here are 3 very good reasons why you should!
1. No equiment overhead
Designers are set up to get work done. That means we have our own computers and software subscriptions and keep it up to date so it is performing its best. That means you don't have to worry about updating your in-house designer's computer every 3 years so they can stay efficient! Considering an ok computer costs at a minimum $1200 and a top of the line costs you $4000. I'd say that's a deal!
2. No Salary or benefits to worry about
Hire us on an as-needed basis. This means you don't have to worry about paying the salary of a full-time designer we are here when you need us and not when you don't! This also means you are not on the hook for any of the extras like Social Security, Medicare, Unemployment, workers comp insurance, Health, dental, or vision insurance, No PTO or family leave costs to worry about either! This is an especially massive saving since a $50,000 employee probably costs you closer to $65,000 *
3. We have the experience!
The jack-of-all-trades has his time and place, and so does your friend's kid who knows Photoshop, but creating graphics that represent your business is not one of them. Freelance Graphic Designers have dedicated a significant amount of time to building and honing their skills to help find effective solutions for you. We love what we do and are passionate about providing you with the best final product we can. A lot goes into design, it's not just about making things pretty. There is psychology, strategy, a trained eye for aesthetics and so much more. Hiring the right Freelance designer will help build your brand and make your business look amazing, attracting more of the right clients!
If you know that you need a designer, but aren’t ready to bring one on full-time, we should chat!
I’ve been designing professionally since 2008 and provide brand-minded design services so you can focus on your business. Doing good is easier with good design!
